“The World’s Greatest Victory Dance” embraces the epic celebration that occurs after beating your friends on PlayStation.

We created six unique victory dance videos starring the world’s greatest dancers, New York City Ballet. With each dance representing a popular gaming genre, players were encouraged to share these victory dances after dominating their friends on PS4.

Director: Jonathan Augustavo

A million downloads in five months. Not to shabby.

The new Frontdoor app let’s homeowners tackle home repairs by simply video chatting with an expert. And that’s worth singing about.

These spots launched a new brand and broke through the noise with an unprecedented 1 milllion downloads and counting.

Google decided to launch a global campaign for their very first tablet the Google Nexus 7. A 7-inch tablet made for entertainment. We created the campaign “The Playground is Open,” embracing the tablets size and showing the imagination that comes with having all the entertainment you need anywhere you go.

Director: Frederic Planchon

At T.J.Maxx it’s not shopping, it’s Maxximzing. We brought this idea to life through a fun and memorable visualization playing to T.J.Maxx’s new stylized world. Working with the award winning director, Los Perez, we made dining tables expand, dog toys duplicate and clothes fly out of closets.

Directors: Los Perez

Mr. Sketch, known for their scented markers, created a new line of scented crayons. To launch these new crayons, we went behind the scenes to show just how Mr. Sketch crayons get their scent. 

Walmart has the best prices on costumes & candy for Halloween, so you’ll be ready when the trick-or-treating is over and it’s time to negotiate.

Does the world need a BBQ grill that also plays music? Of course it does! So we created the DJBBQ5000.

Originally titled DJBBQ5000, but the name was changed to SMR HITS 5000 due to tragic legal reasons. This first-of-it-kind functioning BBQ grill and DJ table lets you grill your summer favorites and create custom beats.

Just pick a McCormick spice to launch a base track, throw anything you want on the grill to add more musical elements and then add condiments for DJ sound effects to get the party started.

We even tested this new tech innovation with the best in the business…DJ Jazzy Jeff and BBQ god Myron Mixon, together they grilled meats and made sick beats.

In the past, the Facebook Community Summit was a bit of a snooze-fest… until now. We turned this summit into a kick-ass 40-minute live award show complete with DJ Tokimonsta, celebrity guests, amazing sets, a Zuckerberg cameo and awards, all celebrating the best of Facebook Groups.

And it worked, the Facebook Community Awards’ engagement skyrocketed: 42X increase in reactions, 18X increase in comments and press mentions up 15%.

When you’re in the middle of a global pandemic and it’s time to make the 2020 Walmart Back to School campaign, there are a lot of unknowns. Were kids going back to school? When would lockdown end? Can we even shoot a commercial?

Despite the world turning upside down, we figured it out and created a campaign letting every student & parent know however you go back, Walmart has your back.

….who knew you could shoot an extremely successful campaign all through zoom.

People know JetBlue as an airline, but they don’t know that JetBlue offers vacations with JetBlue Getaways. So to increase awareness, we created Get Away With It, the first-ever live online game show. 

The game show was broadcast from New York City, where contestants were streaming live via SKYPE. Our real, live host quizzed contestants from around the country with vacation-related questions. The winning contestants were rewarded with JetBlue Getaways vacation packages.

Working with the extremely talented directors Canada, we created a new look and feel for T.J.Maxx in this spot. This spot shows how your can always find something for every side of you at T.J.Maxx. 

Director: Canada

For the 2014 Acura ILX we tapped into a pop-culture phrase among 20-somethings and flipped it on its head. We let this generation know they don't have to wait till they're old to enjoy luxury, they can start enjoying life right now. Go ahead, have a Quarter Life Crisis. 

Director: Patrick Daughters

The Google Nexus 4 gives you the right information at just the right time, with Google Now. This spot shows personal moments happening all around the globe, at the exact same time.

Director: Malcolm Venville

National Geographic Channel asked us to create a second-screen experience for viewers to interact with during their 2-hour live broadcast from the International Space Station. So we synced LiveFromSpace.com with the ISS allowing viewers to explore Earth from the perspective of the astronauts. It was out of this world and so was winning an Emmy. 

HBO needed to create excitement for their new limited series Big Little Lies.  Even with a star-studded cast Big Little Lies' core audience, moms, doesn’t have time to watch another new show.

So we sent theses busy moms  the "House To Yourself" Gift Collection. Included were customized event tickets to gift to their family to get them out of the house. Then the fun began….we also sent everything these moms needed to throw a Big Little Lies watch party in a house all to themselves; cocktails, a personal chef, decor and more. 

We launched the “Now Playing” campaign for Google Play, embracing the idea of the characters themselves exploring a new world of entertainment. Viewers were pleasantly surprised by which character was “now playing.”

For Airbnb we created the short film "Hollywood & Vines." The first film directed via Twitter and shot entirely on Vine. For four days, people around the world worked with our director to create a single story about travel, adventure and finding your place in the world. This global experiment, featured 100 Viners filming everywhere from Kansas to Kuwait.

To build awareness for Google Apps for Small Business we partnered with multiple small businesses, already running Google Apps, and captured their original stories. We showed how Google Small Business Apps can be customized to work for any small business. 

Director: Emile Doucette

Using Google's Android character, we created animated shorts showing off the latest features of the Galaxy Nexus phone from Google.

Erase mistakes without a trace with the New PaperMate Replay Erasable Pen. 

OOPS! THE FISH DIED

Do you have a fish? Did it die? Either way this book is for you! “Oops! The Fish Died” is a children’s book filled with 10 Fun Fish Funerals. From the Traditional Shoebox Burial to The Epic Viking Funeral. Each one comes with step-by-step instructions, fun read-aloud and slightly morbid eulogies, and amazing illustrations.

Feel like supporting this side project?

Buy Book: https://amzn.to/2D4COuN .

Learn More: https://oopsthefishdied.squarespace.com